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Cassandra Sim
Copywriter. Ad writer. Social media creative. Content creator.
Adventure seeker. Documentary lover. 中文通。
ORIGINALS ONLY
Nanyang Academy of Fine Arts
To help the arts school stand out from its competitors and recruit new students, we revamped NAFA's social media pages to create a unique identity with an aesthetic that would appeal to and resonate with potential students.
Agency: Carbon Interactive
CD: Carlo Victoriano
Art: Felicia Chia
Copy: Cassie Sim
#SPEAKART SOCIAL ENGAGEMENT
GRADUATION 2015
We gave recognition to existing students by featuring their profiles and their work on social media.
NAFA FASHION SHOW 2015
We mimicked the runway using play of colours on the Instagram grid, while featuring different works by the fashion students at NAFA.
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